In 2010 AlternaVites was introduced, a comprehensive multivitamin & mineral in crystal powder form that melts quickly in your mouth the first of its kind. AlternaVites quickly became the definitive "non pill" vitamin option and filled an unnecessary void in the market. With its success, it became clear to them that AlternaVites is a product that's great for everybody, not just those who have difficulty swallowing pills. Its convenience, delicious taste, portability, and high potency formula gave it much broader appeal. With AlternaVites and AlternaVites Kids, there are no more excuses for children and adults not to take their vitamins. is proud to carry the entire range of this fine brand.