Michelle's Miracle was founded as the Leland Cherry Company in 2001 by Michelle White. The health benefits of tart cherries are well known today but when Michelle started she was a pioneer. While working at a tart cherry company, she observed seniors looking for tart cherry juice to help relieve their gout, arthritis and joint pain. As she researched she found that it wasn't an "old wives tale" as her employer claimed, but rather there is considerable scientific evidence to support the anti-inflammatory and anti-oxidant benefits of tart cherries. Herbspro.com is proud to carry the entire range of this fine brand.